The largest city in Brazil and, in fact, South America, São Paulo’s vast size is hard to grasp. But one way to get a sense of the city is to take it in from the observation deck of the 46-story Itália Building. From here you can plan your visits to such famous sites as the Museu de Arte, the Teatro Municipal and the spectacular Parque da Independància and Museu Paulista. And that’s just for starters!
Get the Party Started: Sao Paulo Carnival
Everyone knows about Carnival in Rio, but Sao Paulo’s has picked up stride and come a long way since it’s humble beginnings, to the point where it now draws millions of festival goers each year. And the city sure does know how to throw a party with governmental and business sponsors pouring in heaps of money to build up the spirit. The non-stop party starts on Carnival Friday and runs through to Ash Wednesday, when judges read out the scores and decide on the winning team. There’s nothing stopping you from joining the party!
From Pelé to Ronaldinho: The Museu de Futebol
Think of Brazil and you can’t help but think of football! And what better way to celebrate the world’s biggest sport than with a museum that truly does justice to massive popularity and fever-inducing passion of the “beautiful game”? The Museu de Futebol is a must-see attraction in the city, whether you’re football crazy or not. Located under the stands of the Pacaembu Stadium, the museum takes you on a trip through Brazilian football history, with historic photos, videos and plenty of interactive elements to keep you engaged. There’s only one word to describe it: Gooooooool!
Contemporary Art with a Moroccan Twist: Parque do Ibirapuera
Everyone needs a break from the city sometimes, and the Parque do Ibirapuera is the perfect place. More than just an urban park, it’s an entire cultural complex, with large area for hanging out, picnicking, running, skating and walking, as well museums, the Biennale Pavilion and a world-class music hall. The Parque do Ibirapuera is to Sao Paulo what Central Park is to New York and Hyde Park to London – a place where locals come not only to unwind, but to feel at home! So, do as the locals do, and take a break!